PM-69 Customer Response Management

Customer Response Management is a specialized subject in the IIPM curriculum, designed to provide comprehensive knowledge and practical skills for management professionals.

What this paper covers

• Customer Service & Benchmarking
• Organisational Structure of Response Centres
• Support Processes, Technology & Telephony Guidelines
• Outsourcing, Script Writing & Testing, Staff Burnout

Programmes that include it

• MBA
• PG Diploma
• Diploma
• Advanced Diploma
• Executive MBA